The store in Søndervig is one of the chain’s more than 30 stores in Denmark and Germany, and bears the stamp of founder Kurt Enevold Nielsen’s many years of experience in serving the coastal towns’ residents and visitors.

Since the first store opened on Rømø in 1986, Ny Form has specialized in practical and fashionable clothing for women, men and children. With its own brands in sports, outdoor and women’s clothing, the store ensures an attractive price level that makes quality clothing accessible to the whole family.

The range carefully follows the changing needs of the seasons and the market, offering a thoughtful selection of everything from sports shoes and sandals to rainwear and rubber boots; perfect for when the North Sea shows its teeth and the sun shines from a cloudless sky.